Hyundai Development Company (HDC) is Korea's largest construction company, and IPARK is the name of a well-known resident apartment brand that they build. In keeping with the existing logos, we were asked to create their corporate identity and brand identity, as they had virtually no other design elements in their brand, other than a single logo.
We felt that the slab serif-based logo reflected the personality of the company well. The bold letterforms were reminiscent of Doric columns, and they looked confident. We started with this form, and from there we imagined a three-dimensional space and environment. We used isometric perspective to create new shapes and (virtual) architectural forms. Through this, we conveyed an identity system that defines the character of a company and brand, without going overboard with the design.


Hyundai Development Company (HDC) is Korea's largest construction company, and IPARK is the name of a well-known resident apartment brand that they build. In keeping with the existing logos, we were asked to create their corporate identity and brand identity, as they had virtually no other design elements in their brand, other than a single logo.
We felt that the slab serif-based logo reflected the personality of the company well. The bold letterforms were reminiscent of Doric columns, and they looked confident. We started with this form, and from there we imagined a three-dimensional space and environment. We used isometric perspective to create new shapes and (virtual) architectural forms. Through this, we conveyed an identity system that defines the character of a company and brand, without going overboard with the design.

 
Hyundai Development Company (HDC) is Korea's largest construction company, and IPARK is the name of a well-known resident apartment brand that they build. In keeping with the existing logos, we were asked to create their corporate identity and brand identity, as they had virtually no other design elements in their brand, other than a single logo.
We felt that the slab serif-based logo reflected the personality of the company well. The bold letterforms were reminiscent of Doric columns, and they looked confident. We started with this form, and from there we imagined a three-dimensional space and environment. We used isometric perspective to create new shapes and (virtual) architectural forms. Through this, we conveyed an identity system that defines the character of a company and brand, without going overboard with the design.


Hyundai Development Company (HDC) is Korea's largest construction company, and IPARK is the name of a well-known resident apartment brand that they build. In keeping with the existing logos, we were asked to create their corporate identity and brand identity, as they had virtually no other design elements in their brand, other than a single logo.
We felt that the slab serif-based logo reflected the personality of the company well. The bold letterforms were reminiscent of Doric columns, and they looked confident. We started with this form, and from there we imagined a three-dimensional space and environment. We used isometric perspective to create new shapes and (virtual) architectural forms. Through this, we conveyed an identity system that defines the character of a company and brand, without going overboard with the design.


Hyundai Development Company (HDC) is Korea's largest construction company, and IPARK is the name of a well-known resident apartment brand that they build. In keeping with the existing logos, we were asked to create their corporate identity and brand identity, as they had virtually no other design elements in their brand, other than a single logo.
We felt that the slab serif-based logo reflected the personality of the company well. The bold letterforms were reminiscent of Doric columns, and they looked confident. We started with this form, and from there we imagined a three-dimensional space and environment. We used isometric perspective to create new shapes and (virtual) architectural forms. Through this, we conveyed an identity system that defines the character of a company and brand, without going overboard with the design.



WORLD SHIPPING

PLEASE SELECT THE DESTINATION COUNTRY AND LANGUAGE :

GO
close